

Case study
Doncaster Rovers Soccer Club
A simpler, easier-to-manage website for a volunteer-run soccer club, with live fixtures, clearer player pathways and better visibility for sponsors.
Doncaster Rovers is a volunteer-run community soccer club in Doncaster East, with teams and programmes from MiniRoos through to senior football.
01
A website the club can take pride in
Rovers had grown, but its website had not grown with it.
The old site looked dated and no longer reflected the size of the club or the strength of its brand.
The new site gives Rovers a more professional presence, with stronger branding, clearer messaging and a consistent identity throughout.


02
Everything is easier to find
The old website had 20 menu items and important information was easy to miss.
We simplified the structure into six clear areas, with Register your interest always easy to find.
Players, parents, members and sponsors can now get to the right information faster.
Community soccer in Doncaster East since 1967
- Hall hire
- Member Hub
- Shop
03
Expressions of interest, all in one place
Rovers no longer needs separate Jotforms for different programmes.
The club can create an expression-of-interest form for a new programme, send submissions to the right person and manage every enquiry in one place. Data can also be exported to CSV when needed.
For players and parents, the process is simpler too. Forms only appear when registrations are open, and every submission gets an email confirmation so they know it has been received.
04
Fixtures, results and ladders, always current, no volunteer needed
Fixture information quickly goes out of date when someone has to update it by hand.
Rovers’ website pulls live competition data from Football Victoria through Dribl, so fixtures, results and ladders update automatically.
Members can filter by team, programme, home or away without leaving the club website.
A second copy of the data on the website would only become a second thing to keep aligned.



05
More value for sponsors, less work for the committee
A wall of logos gives sponsors little visibility and becomes difficult for volunteers to manage.
Rovers adds each sponsor once, with its description, website and partnership type. Primary sponsors get visibility on every page, while other sponsors can appear wherever they are relevant across the site.
30 sponsors across six partnership types are managed this way.


06
Easy for volunteers to keep up to date
Club websites become outdated when every change needs a developer.
Rovers can add pages, news, sponsors, coaches, forms and club information themselves using pre-designed sections that keep everything consistent.
Since launch, two committee members have already published five pages themselves.

07
See the finished website

Noknok were nothing short of fabulous in developing the Doncaster Rovers website. From the initial creative concept right through to implementation, everything felt simple and ‘handled’.
In developing websites myself and seeing the implementation of many others over the years, I have never seen or experienced such a smooth and rapid process. Thank you Nikki – you are amazing!
Want a club website that’s easier to run?
Live fixtures, simple updates and better visibility for sponsors, built for volunteer-run soccer clubs.
See our soccer club websites